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Business Development - A Market-Oriented Perspective by Hans Eibe Sørensen
AU $106.36
ApproximatelyUS $66.87
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- Buy It NowBusiness Development - A Market-Oriented Perspective by Hans Eibe Sørensen
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eBay item number:116285424044
Item specifics
- Condition
- EAN
- 9780470683668
- UPC
- 9780470683668
- ISBN
- 9780470683668
- MPN
- N/A
- Book Title
- Business Development - A Market-Oriented Perspecti
- Item Length
- 22.6 cm
About this product
Product Information
This textbook answers the basic questions: What is business development? What does the business developer do? and What characterises good, structured, effective business development? Distinguishing business development and the tasks of the business developer from traditional approaches of strategic management, entrepreneurship, and strategic marketing, this textbook will enable the market-oriented business developer to conceive, craft, and implement superior business plans. The book is divided into three modules focusing on the market-oriented business developer?s mindset, on providing a state-of-the-art toolbox for careful strategic analyses and decisions, and lastly on the critical aspects of business plans and their content. The approach of the book is focused and selective in its choice of content and provides a cumulative development of the relevant topics. Each chapter includes an ?implications for the market-oriented business developer? at the end to enhance a student?s learning. The content of the book is applicable to any new business venture as well as for the development and implementation of growth opportunities in mature organizations. Inherently international in its scope, the text includes numerous real world examples, taken from the author?s own experience as a biotech entrepreneur, as well as from the wider global business community.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9780470683668
eBay Product ID (ePID)
177962391
Product Key Features
Number of Pages
566 Pages
Language
English
Publication Name
Business Development: a Market-Oriented Perspective
Publication Year
2012
Subject
Business
Type
Textbook
Format
Paperback
Dimensions
Item Height
243 mm
Item Weight
1114 g
Item Width
190 mm
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Seller feedback (56,528)
- n***z (24)- Feedback left by buyer.Past 6 monthsVerified purchaseThe item was exactly as advertised, with no damage to the cover or pages. It was packed quite securely, with no chance to slip around and get bumped corners. The price was very affordable, considering it isn't easy to track down a copy. I only marked down one star because it took some time to ship out, which could have been better communicated in the listing. Still, highly recommend the seller.
- i***p (943)- Feedback left by buyer.Past monthVerified purchaseThanks for offering this great Simple Minds CD box set for sale. Service, postage, communication, price, description, and quality all 10/10. I recommend retailer yourglobalmall highly
- x***w (327)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat communication, good price, as described, very well packed and quick delivery. Recommended seller.Sings The Alan Parsons Project That Never Was by Woolfson, Eric (#116248670093)
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Seller feedback (56,528)
- n***z (24)- Feedback left by buyer.Past 6 monthsVerified purchaseThe item was exactly as advertised, with no damage to the cover or pages. It was packed quite securely, with no chance to slip around and get bumped corners. The price was very affordable, considering it isn't easy to track down a copy. I only marked down one star because it took some time to ship out, which could have been better communicated in the listing. Still, highly recommend the seller.
- i***p (943)- Feedback left by buyer.Past monthVerified purchaseThanks for offering this great Simple Minds CD box set for sale. Service, postage, communication, price, description, and quality all 10/10. I recommend retailer yourglobalmall highly
- x***w (327)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat communication, good price, as described, very well packed and quick delivery. Recommended seller.Sings The Alan Parsons Project That Never Was by Woolfson, Eric (#116248670093)