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Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads
AU $24.00
ApproximatelyUS $15.24
or Best Offer
Condition:
“Excellent condition as shown”
Very Good
A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
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Located in: Pascoe Vale, Victoria, Australia
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eBay item number:266991067120
Item specifics
- Condition
- Very Good
- Seller Notes
- “Excellent condition as shown”
- Country/Region of Manufacture
- United States
- ISBN
- 9781119164005
About this product
Product Information
The classic guide to creating great advertising now covers all media: Digital, Social, and Traditional Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you'll learn more about the value of authenticity, simplicity, storytelling, and conflict. Advertising is in the midst of a massive upheaval, and while creativity is still king, it's not nearly enough. This book is an essential resource for advertising professionals who need up-to-date digital skills to reach the modern consumer. Turn great ideas into successful campaigns Work effectively in all media channels Avoid the kill shots that will sink any campaign Protect your work Succeed without selling out Today's consumer has seen it all, and they're less likely than ever to even notice your masterpiece of art and copy, let alone internalize it. Your job is to craft a piece that rises out of the noise to make an impact. Hey Whipple, Squeeze This provides the knowledge to create impressive, compelling work.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9781119164005
eBay Product ID (ePID)
221361900
Product Key Features
Number of Pages
448 Pages
Publication Name
Hey, Whipple, Squeeze This: the Classic Guide to Creating Great ADS
Language
English
Subject
Advertising
Publication Year
2016
Type
Textbook
Format
Paperback
Dimensions
Item Height
235 mm
Item Weight
538 g
Item Width
163 mm
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Seller feedback (287)
- c***i (389)- Feedback left by buyer.Past 6 monthsVerified purchaseI received this gorgeous make-up bag today. It was well-packaged and arrived in a perfect state. I was delighted with the speedy delivery and great price. I will put it to good use. The item was true to description. I thoroughly recommend this seller: thuslygalore for being very reliable and for offering excellent customer care and service. Absolutely fabulous: I could not be happier!
- 9***d (435)- Feedback left by buyer.Past 6 monthsVerified purchaseGoods exactly as described, fast postage, very well packaged. Excellent seller, would gladly shop here again, thank you!
- 7***m (415)- Feedback left by buyer.Past 6 monthsVerified purchaseAWESOME! 😁 Very well Packed, and Protected!! 🥰 Exactly 💯% as DESCRIBED!!! 🤗 Excellent Seller, and good communication!! 👍 👍 Super HAPPY!!! 😁👍 THANKS & Happy 🎃 HALLOWEEN!!!Rare Halloween VHS CEL © MCMLXXXI 1981 Australian Copy Cardboard Vintage (#266997204238)
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